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With different advice for different social media platforms, creating adverts (and getting them right) can be like walking through a minefield. Particularly when you’re just starting out, trying to contend with tricky algorithms and match it with the best creative the world...
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For those of you who’ve never heard the acronym ‘UGC’ before, User Generated Content is any type of content created and published to social media by unpaid contributors, i.e. your followers. UCG can include pictures, videos, testimonials, tweets, stories, blog posts, a...
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If you've been shying away from using LinkedIn because of the security breach which made media headlines this year, here's some info from the horses-mouth (LinkedIn themselves) on what went down:...
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Doing this has been one of the toughest assignments we've had in a long time....
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