User Generated Content

‘Employee advocacy’ is a phrase we’re starting to see a lot more of as ‘TEAM’ becomes a large part of many company’s ethos. So, what is this fancy new term? Employee advocacy is the promotion and backing of a business by its workforce. This can take form in many ...
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For those of you who’ve never heard the acronym ‘UGC’ before, User Generated Content is any type of content created and published to social media by unpaid contributors, i.e. your followers. UCG can include pictures, videos, testimonials, tweets, stories, blog posts, a...
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