​It’s likely you’re the doer-of-all-things, and you’re here to smarten up your socials.​

What you need is a strategy & some structure - not just ideas. That’s where we come in. We help Kiwi brands build a social presence that puts you on par with the big players.


The Social Shop is excited to provide social media support for businesses through our services registered with the Regional Business Partner (RBP) Network. Our services are available through their Management Capability Development and Tourism Transition Funds.

Small and medium sized businesses may be eligible for a subsidy from 50% to 100% of the cost of business training and advice services (capped at $5,000 excl. GST per year). Funding is only available through the Regional Business Partner Network Growth Advisors.

We know you’re both cash-and-time poor, but you’re burning with ambition & potential. Our DIY services are simple and savvy. They’re tailored to those of you who are willing to roll-up-their sleeves and get stuck-in on social, the right way.  Your reward? Becoming a competent social media marketer, on top of all your other hats too!

Here’s where to start:


Great social media starts with smart strategy. Our Strategy, Content Plan and Social Style Guide Package will show you the plan, path and success tools you’ve been searching for.

100% tailored to your business & marketing objectives, this includes:

  • A social media audit, in-depth marketing analysis and 6 month social media strategy.
  • A comprehensive 6 month social media content plan & style guide.
  • 1:1 training on everything you need to implement your new strategy, including the social customer journey, how to monitor & review your progress, beginner level-advertising, and how to generate an audience of loyal, genuine and passionate clients who help your brand to grow.

choose your level of diy

We take the reins to learn about your brand and construct a strategy with minimal time-input from you (3-4 hours). Then, it’s over to you to implement this - AKA when the magic really happens.

We recommend coupling this option with our 1:1 training sessions for ongoing accountability & expert support.

This option is not eligible for Regional Business Partner funding.

We train you on exactly how we do things, from start-to-finish. You’ll leave knowing how to replicate our strategy development process, with the ability to take this new expertise wherever you go.

This option involves an average time requirement of 6 - 8 hours. 

This option is eligible for Regional Business Partner funding.


Our Social Media Strategy, Content Plan and Social Style Guide Package is $2000.00 +GST.

Once you've got a solid strategy and content plan, keep your new found social momentum growing with our 1:1 training!


No more winging it. Let’s go deep into what your business needs in order to have an impact on social. Our 1-1 Social Media Training Sessions are tailored to your level of knowledge, your brand and your wider business strategy. These are ideal for business owners or marketing managers who want to confidently build and manage a successful social media presence themselves.

This service is eligible for Regional Business Partner funding.


1:1 Social Media Training Sessions

  • 3x 60 minute session $375 + GST
  • 6x 1hr session package $750 + GST
  • 12x 1hr session package $1,200 + GST